Over the last year, there has been a massive shift in the role of the workspace. Generally speaking, small teams and startups have continued to do their best at keeping expenses to a minimum, shying away from pricey leases and ultimately, choosing a flexible workspace. However, as we enter a new era in the world of work, larger businesses are also turning towards a flexible model with a mindset to create the best working conditions for the diverse needs of their workforce.
Advancements in technology and communication services, coworking and hybrid workspaces have become extremely popular amongst the changing workforce. According to research, 84% of UK workers would like flexible working and 28% would change jobs for one that offered remote working post-pandemic. Rethinking how professionals handle their workload is at the forefront of the world of ‘work.'
In an article on HBR.org, PWC stated that “flexibility is not about working less, but it is about encouraging people to work differently. It’s a two-way street. When done right, flexibility results in a happier, healthier, and more productive workforce. And it helps attract the best employees, and makes them want to stick around.”
Post-pandemic, people worldwide will continue to thrive in flexible working arrangements. We are proud to be at the forefront of this movement at WorkClub, connecting professionals to local, flexible and affordable workspaces across the UK -- all through one app.
Last year, we worked with the brilliant team at Notepad to uplift and bring the WorkClub brand to life. The coworking ‘space’ as a whole in London is vast - we needed to be bold,stand out and cut through the noise.
One of the main components of a brand is it's logo. Why? A logo communicates ownership for your customers, it's imprinted everywhere - on your website, business cards, marketing materials and more. Your logo conveys who you are as a business in the blink of an eye and has to be memorable enough to distinguish you from your competitors.
It’s incredibly important to get your brand out there and to be seen - no matter the industry you’re in. For us, we personally love using Sticker Mule to create custom WorkClub stickers that allow our brand to be noticed. For us, stickers are one of the fastest and easiest ways to promote our business, product, or even events.
We use these stickers for a variety of reasons and purposes to help promote WorkClub and we are always so happy with the quality.